Take control of subscription renewals with flexible renewal points in ActivePlatform
For cloud resellers, subscription renewals are a daily part of business — but they also present financial and operational risks if not handled with care. Timing matters. Create a renewal order too early, and you may lock the customer into conditions they later want to change. Wait too long, and you risk a service interruption.
To help resellers and their customers find the right balance, ActivePlatform offers a flexible set of tools: renewal points.
These configuration settings define exactly when renewal operations become available — both manual and automatic — giving you the control you need over timing, resource planning, and customer expectations.
Let’s break it down.
To help resellers and their customers find the right balance, ActivePlatform offers a flexible set of tools: renewal points.
These configuration settings define exactly when renewal operations become available — both manual and automatic — giving you the control you need over timing, resource planning, and customer expectations.
Let’s break it down.
Manual renewal point: Enable early planning for customers
Customers often want to renew a subscription in advance — to match internal budgeting cycles, avoid last-minute changes, or plan service continuity during holidays and critical periods.
With the manual renewal point, you define the number of days before expiration when:
✅ Example: If the manual renewal point is set to 15 days, customers will only see the Renew option starting from 15 days before the subscription ends — no earlier.
This approach:
With the manual renewal point, you define the number of days before expiration when:
- The "Renew" button becomes available in the Customer Control Panel
- Customers can manually initiate a renewal order
- This includes both standard renewals and, if enabled, delayed manual switch orders (renewal with switching to another plan)
✅ Example: If the manual renewal point is set to 15 days, customers will only see the Renew option starting from 15 days before the subscription ends — no earlier.
This approach:
- Prevents premature renewals
- Helps reduce refund requests and customer confusion
- Ensures your sales cycle aligns with actual service timelines
Delayed manual switch point: Controlled flexibility when switching plans
If your offering supports renewal with switch plan, you can set a separate delayed manual switch point. This value controls when customers can prepare a renewal order that includes a plan change, but with the switch becoming effective only at the next renewal.
By configuring this point separately, you allow more time for customers to explore options and make informed decisions — without enabling full early renewals that may carry risk.
By configuring this point separately, you allow more time for customers to explore options and make informed decisions — without enabling full early renewals that may carry risk.
Automatic renewal point: Automate with precision
For subscriptions with auto-renewal enabled, ActivePlatform can automatically create a renewal order a set number of days before expiration.
This automatic renewal point determines when that order will be created.
You can:
💡 Important to know: Once the renewal order is created, the subscription is locked for changes — users can no longer adjust the number of licenses or perform other actions. That’s why it’s important to configure the timing carefully based on the product type and your sales flow.
Benefits of early automation:
This automatic renewal point determines when that order will be created.
You can:
- Set it to a number of days (for example, 7 days before expiration)
- Or choose 0, which means the order is created on the day of expiration
💡 Important to know: Once the renewal order is created, the subscription is locked for changes — users can no longer adjust the number of licenses or perform other actions. That’s why it’s important to configure the timing carefully based on the product type and your sales flow.
Benefits of early automation:
- Allows time for customer approval or invoicing before the new term starts
- Reduces workload for account managers
- Prevents missed renewals while still giving flexibility in the final days
Summary: Stay in control of subscription renewals
ActivePlatform’s renewal point system gives you a precise way to manage when renewals begin — whether initiated by the platform or the customer. With just a few settings, you can:
- Improve customer experience by making renewals timely and clear
- Prevent last-minute support issues or missed payments
- Adapt renewal behavior for different products or customer needs
Read more about notifications: Reducing churn: how ActivePlatform helps retain cloud customers
📅 Want to configure your ideal renewal flow?
Book a demo today and discover how renewal points can support your cloud business!
Book a demo today and discover how renewal points can support your cloud business!
About ActivePlatform
ActivePlatform is a full-service automated cloud brokering solution for cloud service providers and internal IT hubs that makes it easier to manage and control the cloud delivery and profitability. ActivePlatform unites vendors, providers, developers, and resellers into a single ecosystem for buying, selling, and managing cloud services. With its open vendor integration framework, ActivePlatform creates a vibrant catalog of cloud services ultimately helping businesses gain access to the services they need to thrive.
ActivePlatform enables SaaS, PaaS, IaaS aggregation, delivery, and monetization, provides simplified administration through central management, and enables critical visibility into resellers and cloud services consumption and usage. The platform has implementations with distributors, cloud solution providers, and telecom operators. ActivePlatform is headquartered in Europe.
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