Introducing the new catalog in the Customer Control Panel

We are excited to unveil a significant upgrade within our Customer Control Panel — the new cloud product catalog. It is designed as a strategic tool for upselling. This catalog is tailored for your customers who have already started their digital transformation journey with our cloud brokerage platform.

Understanding the sales funnel and upselling in ActivePlatform

In the realm of cloud services, the journey does not end with the first sale. That is where our new catalog comes in, acting as an upselling platform. It complements the Customer Store, which is focused on attracting and acquiring new customers. Our understanding of the sales funnel dynamics has led us to create this dual approach, catering to both new customer acquisition and maximizing value from existing relationships.

Your exclusive cloud marketplace

Unlike the Customer Store, a public storefront of a reseller, this catalog is exclusively available to registered users. The catalog's intuitive design seamlessly aligns with the Customer Control Panel's interface, ensuring a consistent and user-friendly experience.

Empowering customers with informed choices

The catalog's main page features a visually appealing layout, displaying cloud products as easily navigable cards. Users can browse by product category, filter by trial subscription availability, or vendor name to narrow down their search for additional solutions and services.
Each product card provides a concise yet comprehensive overview, including the vendor's name, logo, product name, brief description, trial subscription availability indicator, starting subscription price, and a link to the product page. This streamlined approach simplifies product discovery and empowers customers to quickly identify solutions that align with their unique needs.
With ActivePlatform, you can sell dozens of cloud products from the largest vendors like Microsoft, Google, and Amazon. You can even sell your own cloud services!

Deep dives: unleashing product insights

Navigating to a product page unveils a wealth of detailed information, enabling your customers to make informed decisions. The page displays the product title, logo, vendor name, and a brief description. Additionally, a card highlights the starting price of a subscription, allowing your customers to quickly gauge the overall cost.
In the plan comparison section, your customers can compare plans based on payment frequency. Each plan card includes the plan name, description, payment frequency, primary resource quantity, resource name, unit price, subscription price, tax information, and an order registration button.

See It in action: videos, screenshots, and benefits

To enhance the product experience, the catalog incorporates a carousel of videos and product screenshots, giving customers a visual representation of each solution. Additionally, a list of product benefit cards summarizes the key features and advantages of each product, further guiding customers toward suitable solutions.

Growth through upselling: a win-win for you and your customers

Our goal with this new catalog is to facilitate growth and enhance customer satisfaction by offering a streamlined, efficient means of discovering and adopting additional cloud solutions. By focusing on both the initial acquisition through the Customer Store and subsequent upselling via the catalog, we are equipped to support our resellers through every stage of the customer journey.

Experience the transformation: book your demo today

We encourage you to experience the benefits of the new catalog. Book a demo today and explore how it can transform your upselling strategy and drive your business growth with ActivePlatform.
About ActivePlatform
ActivePlatform is a full-service automated cloud brokering solution for cloud service providers and internal IT hubs that makes it easier to manage and control the cloud delivery and profitability. ActivePlatform unites vendors, providers, developers, and resellers into a single ecosystem for buying, selling, and managing cloud services. With its open vendor integration framework, ActivePlatform creates a vibrant catalog of cloud services ultimately helping businesses gain access to the services they need to thrive.
ActivePlatform enables SaaS, PaaS, IaaS aggregation, delivery, and monetization, provides simplified administration through central management, and enables critical visibility into resellers and cloud services consumption and usage. The platform has implementations with distributors, cloud solution providers, and telecom operators. ActivePlatform is headquartered in Europe.
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